Every project starts with scope, not screens. I define the user job, success metric, and platform constraints before opening Figma. That includes choosing the right stack: Next.js for web apps and marketing sites, Flutter for cross-platform mobile, WordPress for content-heavy products.
Wireframes come next. Low fidelity, fast iteration, shared with the client for alignment. Once the flow is approved, I build a component system in Figma that mirrors the production structure: atoms, molecules, screens.
Design tokens map directly to code. Color, type scale, spacing, and radius values live in one place and get copied into theme config, Tailwind tokens, or WordPress theme settings. No manual eyeballing on every screen.
Each screen is designed with real content and empty states, not lorem ipsum placeholders. Error states, loading states, and mobile breakpoints are part of the same pass, not a later "dev phase."
Build happens in the chosen stack using the same component names as Figma. Shared components for buttons, inputs, and cards mean the codebase stays maintainable as the product grows.
Testing runs on real devices and browsers throughout, not just at the end. Performance, tap targets, and scroll behavior get validated while screens are still small in number.
Launch includes store assets or hosting setup, analytics hooks, and a short post-launch window for fixes. Because I built it, I can patch production issues without waiting on another team to interpret a design file.